Founder's Assistant/Associate

Meet Aperture

Aperture is a growth consultancy and advertising partner for ambitious apps, platforms and digital products.

We work across performance marketing, creative strategy, product optimisation, CRM, analytics and experimentation to help companies scale.

Founded in 2022, Aperture has quickly made waves. We’ve been recognised as Business Consultant of the Year and named 2024’s Most Innovative Growth Agency. We work with some of the most exciting digital products in the world, and we’re now building the team that will take Aperture into its next stage of growth.

Our job is to make growth happen.

Our culture

Client success is our success. Period.

Growth mindset. We're hungry to learn and improve.

No job is too small. We support each other and JFDI.

Take full responsibility for every outcome. No excuses.

No ego. The best idea wins, regardless of who it comes from.

Obsess over results. We're here to make a measurable impact.

Radical candour. We give and receive honest feedback to fuel growth.

We’re data-obsessed. We let numbers, not opinions, guide our decisions.

The role

We’re hiring a founder’s assistant to work closely with Aperture’s founder.

This is a high-trust, high-context role for someone who is exceptionally organised, discreet, thoughtful and calm under pressure.

The founder moves across clients, team, events, sales, partnerships, speaking, content, travel, personal commitments and a lot of open loops. This person will help create space around her by taking ownership of the logistics, details, decisions, follow-ups and systems that make life and work run smoothly.

This is not a passive admin role.

It is a role for someone who wants to be across everything. Someone who can see what is happening, understand what matters, spot what is missing and make sure the right things actually get done.

You will be involved in both business and personal operations. That means managing diaries, inboxes, travel, events, follow-ups, supplier conversations, team coordination, personal appointments, founder logistics and the small details that make everything feel calmer, cleaner and more considered.

The right person will love making things seamless. They will notice what needs to happen before it becomes urgent. They will be able to take a loose request, understand the context, make a good judgement call and get it done without turning every task into another decision.

What you'll own

Founder operations

You will help the founder stay clear, prepared and focused.

This includes:

• Managing the founder’s diary, schedule, priorities and time
• Owning inbox management, including triaging messages, flagging what needs attention, drafting responses, chasing replies and making sure important things do not get missed
• Keeping track of open loops across clients, internal projects, events, suppliers, personal commitments and follow-ups
• Making sure the founder has the right information, context and preparation ahead of meetings, calls, events and travel
• Helping protect the founder’s time by reducing unnecessary noise, admin and decision fatigue

Team follow-up and internal coordination

You will help make sure things move forward across the business.

This includes:

• Making sure the team are closing loops, following up on actions and moving things forward
• Keeping track of who owns what, what is outstanding and what needs a nudge
• Helping turn messy conversations into clear next steps
• Supporting the founder in staying across key internal priorities without needing to personally chase every detail
• Spotting when something is slipping and calmly helping bring it back on track

Events, travel and logistics

You will help plan and coordinate the founder’s travel, events and in-person moments.

This includes:

• Planning and coordinating founder travel, including flights, trains, hotels, transfers, visas, itineraries and practical details
• Supporting events, dinners, talks, conferences, team offsites, client meetings and high-touch hospitality moments
• Researching venues, restaurants, suppliers, gifts, merch, travel options and experiences
• Comparing options, managing costs, speaking to suppliers, confirming details and making sure everything feels polished
• Travelling to London, elsewhere in the UK or Europe when needed to support events, logistics or founder commitments

Founder content and LinkedIn

You will support the founder’s external presence, especially on LinkedIn.

This includes:

• Helping organise ideas, draft posts, manage content calendars and keep content moving
• Turning rough thoughts, notes, voice notes or conversations into clear drafts
• Helping track speaking opportunities, press, partnerships, community moments and founder-led content ideas
• Making sure the founder’s external presence feels consistent, sharp and active without becoming another source of admin

Systems, automation and AI

You will help make the founder and business more efficient.

This includes:

• Improving the way work gets done by creating better systems, templates, checklists and repeatable processes
• Using AI tools confidently to speed up research, drafting, organisation, automation and admin
• Spotting repetitive work that can be automated or simplified
• Helping create lightweight systems that make the founder, team and business more efficient
• Bringing a modern, resourceful approach to founder support rather than relying on manual admin alone

Personal life management

You will also support the founder’s personal logistics with maturity, discretion and good judgement.

This may include:

• Appointments
• Bookings
• Travel
• Gifting
• Errands
• Household logistics
• Personal admin
• Restaurant reservations
• Life admin
• Other personal tasks that help life run more smoothly

You should be comfortable moving between work and personal contexts with ease. You understand that sometimes the most useful thing you can do is solve the small thing before it becomes a distracting thing.

Who this is for

This is for someone who sees the moving parts immediately.

You are the kind of person who naturally thinks ahead. You do not need every step explained. You can work out what needs to happen, what might go wrong and what would make something feel easier, smoother or better considered.

You are organised, but not robotic.

Warm, but not overfamiliar.

Fast, but not careless.

Polished, but not precious.

You know how to be discreet. You understand tone, timing and context. You can communicate clearly with senior people, suppliers, clients, friends, venues and internal teams without needing to be coached through every interaction.

Good taste matters in this role. Not in a superficial way, but in a standards way. You know the difference between something that is technically fine and something that is actually right.

You should be comfortable operating in ambiguity. Sometimes the task will be clear. Sometimes the task will be “can we do something nice for this person?”, “can you work out the best way to make this happen?”, “can you find somewhere that feels right?” or “can you make sure this doesn’t fall through the cracks?”

You need to be able to take that and run with it.

What we’re looking for

Core qualities

We’re looking for someone with:

• Strong judgement
• Excellent organisation
• Discretion
• Emotional intelligence
• Good taste
• A calm, can-do attitude
• Strong communication skills
• Excellent follow-through
• Genuine pride in being useful

You should be able to manage ambiguity, make sensible recommendations and take ownership without turning every task into another decision for someone else.

You will be trusted with sensitive information, personal details, business context, inbox access, calendar access and visibility across a fast-moving founder-led company. Discretion is essential.

This role will suit someone who is quietly brilliant: observant, resourceful, reliable and emotionally intelligent.

Requirements

Core qualities

We’re looking for someone with:

• Strong judgement
• Excellent organisation
• Discretion
• Emotional intelligence
• Good taste
• A calm, can-do attitude
• Strong communication skills
• Excellent follow-through
• Genuine pride in being useful

You should be able to manage ambiguity, make sensible recommendations and take ownership without turning every task into another decision for someone else.

You will be trusted with sensitive information, personal details, business context, inbox access, calendar access and visibility across a fast-moving founder-led company. Discretion is essential.

This role will suit someone who is quietly brilliant: observant, resourceful, reliable and emotionally intelligent.

Relevant experience

You should have experience supporting busy people or high-expectation environments where organisation, discretion and follow-through really mattered.

That might be as an:

• Executive assistant
• Personal assistant
• Founder assistant
• Events coordinator
• Operations assistant
• Private PA
• Hospitality or concierge professional
• Chief of staff assistant
• High-end client services coordinator

You do not need agency experience.

Practical experience

You should have experience managing:

• Diaries
• Inboxes
• Travel
• Bookings
• Appointments
• Follow-ups
• Shifting priorities
• Events or high-touch logistics

You should also have planned or supported events before, whether that’s dinners, client events, conferences, team offsites, launches, community events or high-touch hospitality moments.

You need to be someone who can make things happen. If there’s an idea, whether it’s new merch, an event, a gift, a venue, a trip or a last-minute request, you can research options, speak to suppliers, compare costs, manage timelines and get it over the line.

Tools and AI

You should be confident using modern tools and AI to work faster and smarter.

You do not need to be technical, but you should be curious, practical and excited by the idea of making work more efficient.

You should be able to use AI to support things like:

• Research
• Drafting
• Summarising
• Inbox management
• Process creation
• Automation
• Planning
• Supplier comparison
• Document organisation

London knowledge

You must have an understanding of London and its key areas, restaurants and venues.

This does not need to be professional experience, but you should have strong instincts for what feels appropriate, interesting, polished or genuinely useful.

Location

We are open to someone based anywhere if they are exceptional, able to work in a UK timezone, have excellent research skills, strong judgement, and can travel to London, the UK or Europe easily when needed.

What success looks like

The founder’s life feels calmer, lighter and better organised.

Open loops are reduced.

Details are handled before they become distracting.

Events, travel, meetings and logistics feel smooth.

Ideas move from “we should do this” to done.

The right things are anticipated before they become urgent.

Trust builds quickly because your judgement is consistently good.

How we work

Aperture is remote-first and impact-first.

You can work from wherever you’re most productive, while staying closely connected through regular communication, team sessions, events and in-person meetups.

This role will require flexibility. Some work will be predictable, some will not. Some weeks will be quiet and structured. Others will involve travel, events, last-minute changes or unusual requests.

You must be able to work in a UK timezone.

Benefits

Work from anywhere, with flexibility around how you structure your day.

Regular team meetups and events.

Travel to team meetups covered.

Direct exposure to a fast-growing business and founder.

Varied work across business, events, travel and personal logistics.

A high-trust role with real responsibility from day one.

Before you apply

We read every application.

For this role, we do not want a generic cover letter.

Before applying, please research Aperture and its founder, then write a letter explaining why you think you are the right person for this specific role and attach it as a PDF.

If you do not include this letter, you will be automatically excluded.

We want to understand how you think, what you noticed, and why this role makes sense for you.

Specific examples matter more than polished language.

Tell us where you have done this kind of work before, what kind of person you are to work with, and how you would approach supporting a founder whose work spans clients, events, travel, partnerships, content and a fast-moving business.

We can tell when something is generic.

For this role, we are especially interested in your judgement, discretion, taste, organisation and ability to make life feel easier without creating more work.

We do not want AI generated responses, but genuine authentic language.