Marketing Coordinator (Cincinnati)

GuidePoint Security provides trusted cybersecurity expertise, solutions and services that help organizations make better decisions and minimize risk. By taking a three-tiered, holistic approach for evaluating security posture and ecosystems, GuidePoint enables some of the nation’s top organizations, such as Fortune 500 companies and U.S. government agencies, to identify threats, optimize resources and integrate best-fit solutions that mitigate risk.

The Marketing Coordinator will provide support in building the GuidePoint Security Brand in the North Central region. This team member will assist with event logistics and vendor co-marketing activities under the guidance of the marketing team to help support  regional sales & marketing objectives.

Roles and Responsibilities

• Assist with organizing and executing assigned regional events.

• Manage the demands of multiple events at once and prioritize accordingly.

• Ensure deadlines are met for all event related activities, logistics, purchases, promotions, and deliverables.

• Manage event supplies and shipping coordination of supplies for all events.

• Collaborate with the team to promote events using Marketo and helping drive registration.

• Regular communication with leadership – updates on event status and logistics, meeting deadlines, budget requirements, etc.

• Manage lead acquisition, processing, nurturing and follow-up, ensuring there is a pre-event, at-event, and post-event strategy to increase engagement.

• Manage and maintain registration lists, event calendar and provide regular updates to the regional team.

• Support execution of internal regional events.

• Track and provide reporting on event and campaign metrics.

• Provide administrative support to marketing team as needed.

• Provide onsite support for events when needed.

• Coordinate, collaborate, build, develop, and maintain relationships with vendors as it relates to events.

• Support the soliciting of marketing funds from GuidePoint's various vendor partners to help sponsor events.

• E-mail registrants prior to the events to confirm their attendance.

• Other related duties as needed.

Required Experience

• Bachelor’s Degree preferred.

• At least 3 years’ experience working in event marketing in a corporate environment.

• Marketo, Eventbrite, or related marketing platform experience required.

• Experience with Salesforce or other CRM software.

• Computer skills including a solid understanding of Microsoft Office products, Gmail and Google Cloud.

• Self-motivated, self-starter with a track record for leading events and the campaigns associated with them.

• Resourcefulness with a strong ability to problem solve.

• Strong verbal and written communication skills.

• Excellent people and relationship-building skills to interact with colleagues, regional teams, and vendor partners.

• Demonstrated willingness to learn and use AI-enabled tools.

• Extremely detail oriented and results driven.

Travel Requirements

• Travel up to 50% for local events within the North Central Region (some events may be hosted in the evening or require weekend travel).
  
  
• This role is based in Cincinnati, with travel primarily throughout Ohio, Indiana, Kentucky, and Michigan, with additional travel to other North Central states as needed.
  
  
• Willing to come into the Cincinnati office as needed, typically 1–2 days per week.

Physical Requirements

• Sedentary work.

• Substantial movement of the wrists, hands, and/or fingers for a minimum of 8 hours a day.

• Required to have close visual acuity to view computer terminal and/or extensive reading for a minimum of 8 hours a day.

If you have additional physical requirements/changes, please discuss with HR first

We use Greenhouse Software as our applicant tracking system and Zoom Scheduler for HR screen request scheduling. At times, your email may block our communication with you. Please be sure to check your SPAM folder so that you don't miss updates on your application.

Why GuidePoint?

GuidePoint Security is a rapidly growing, profitable, privately-held value added reseller that focuses exclusively on Information Security. Since its inception in 2011, GuidePoint has grown to over 1,200 employees, established strategic partnerships with leading security vendors, and serves as a trusted advisor to more than 6,200 customers.

Firmly-defined core values drive all aspects of the business, which have been paramount to the company’s success and establishment of an enjoyable workplace atmosphere. At GuidePoint, your colleagues are knowledgeable, skilled, and experienced and will seek to collaborate and provide mentorship and guidance at every opportunity.  

This is a unique and rare opportunity to grow your career along with one of the fastest growing companies in the nation.

Some added perks….

• Remote workforce primarily (U.S. based only, some travel may be required for certain positions, working on-site may be required for Federal positions)
• Group Medical Insurance options: Zero Deductible PPO Plan (GuidePoint pays 90% of the premium for employees and 70% for family plans (spouse/children/family) or High Deductible Health Plan with HSA (GuidePoint pays 100% of the employees premiums and 75% for family plans (spouse/children/family). If you choose the High Deductible / HSA plan, GPS will contribute in 4 equal quarterly installments: ($850 per EE annually / $1750 per family annually (includes spouse/children/family options)
• Group Dental Insurance: GuidePoint pays 100% of the premium for employees and 75% of family plans
• 12 corporate holidays and a Flexible Time Off (FTO) program
• Healthy mobile phone and home internet allowance
• Eligibility for retirement plan after 2 months at open enrollment
• Pet Benefit Option