REGIONAL SALES DIRECTOR - DIGITAL

Accountabilities
Develop and execute regional digital sales strategies to increase revenue growth across assigned markets, stations, and sales teams. Partner with sales leadership to establish priorities, remove obstacles, and drive accountability toward digital performance objectives. Analyze revenue pacing, pipeline performance, market opportunities, and industry trends to identify growth opportunities and translate insights into actionable strategies. Support teams in creating high-value advertising solutions that integrate digital, streaming, and multi-platform capabilities. Lead strategic client and agency engagements by supporting discovery meetings, developing sales strategies, and helping close complex opportunities. Build trusted relationships with advertisers by providing consultative guidance focused on audience strategy, measurement, performance optimization, and business outcomes. Coach and mentor sales leaders and sellers to improve digital selling skills, including discovery, proposal development, objection handling, and closing techniques. Deliver training on digital products, targeting capabilities, measurement practices, reporting expectations, and evolving industry best practices. Establish consistent performance management processes, including pipeline reviews, forecasting, pacing analysis, and revenue reporting. Collaborate with regional sales specialists and internal teams to improve execution quality, campaign performance, and client satisfaction. Work closely with digital leadership, operations, product, and analytics teams to align market execution with business objectives. Travel regularly to support client meetings, sales initiatives, and regional team development. Requirements 7+ years of experience in digital advertising sales, media sales, agency environments, ad technology, or related fields. Proven track record of driving revenue growth through consultative, solutions-based selling approaches. Strong understanding of the digital media ecosystem, including targeting, measurement, campaign optimization, compliance, and performance analytics. Demonstrated ability to use data and insights to improve sales outcomes and communicate performance-driven strategies. Experience leading complex sales conversations, negotiating deals, and influencing senior stakeholders. Strong knowledge of advertising workflows across digital, streaming, and traditional media platforms. Excellent communication, presentation, coaching, and relationship-building skills. Strong organizational and time management abilities with the capacity to manage multiple priorities in a fast-moving environment. Strategic mindset with experience creating scalable sales plans, enablement programs, and revenue growth initiatives. Experience mentoring sales professionals or leading teams across multiple markets is preferred. Familiarity with CRM platforms, pipeline management, forecasting processes, and sales performance reporting is an advantage. Benefits Competitive compensation package based on experience and qualifications. Fully remote opportunity available across the United States. Opportunity to lead digital growth strategies within a large-scale media and advertising environment. Exposure to innovative digital advertising products, audience solutions, and emerging technologies. Collaborative culture with opportunities to partner with sales, product, operations, and analytics teams. Career growth opportunities through leadership development and strategic business initiatives. Travel opportunities to engage with regional teams, clients, and industry partners.

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