Social Media Pleno

Accountabilities:
The Social Media Pleno will be responsible for managing the brand’s presence across digital channels, ensuring content consistency, audience engagement, and alignment with communication goals. The role requires a balance between creative execution, strategic thinking, and performance analysis to improve digital results. Plan and execute the editorial calendar for social media channels. Create strategic content for Instagram, TikTok, and other digital platforms. Develop copywriting for posts, captions, stories, campaigns, and promotional materials. Create and edit content in different formats, including short videos and Reels. Monitor social media performance metrics and identify opportunities for optimization. Engage with the online community, strengthening relationships and brand connection. Support digital launches, promotional campaigns, and events. Suggest new formats, trends, and content strategies aligned with brand positioning. Organize marketing workflows, deadlines, and content delivery schedules. Use automation and relationship management tools to improve audience experiences and results. Requirements: The ideal candidate is a creative, organized, and proactive professional with experience in social media management, digital communication, and content strategy. Strong writing skills, analytical thinking, and the ability to understand audience behavior are essential for success in this role. Minimum of 2 years of experience working with social media management. Degree completed or in progress in Marketing, Advertising, Communication, or related fields. Experience planning and producing content for digital platforms. Knowledge of copywriting techniques applied to social media. Ability to analyze performance metrics and use insights to improve strategies. Familiarity with tools such as Canva, CapCut, Meta Business Suite, Instagram/TikTok Studio, and spreadsheets. Strong written communication skills in Portuguese. Organized profile with ownership mindset, attention to detail, and commitment to deadlines. Preferred qualifications: Experience in health, nutrition, wellness, or digital product businesses. Knowledge of social selling and community-building strategies. Experience supporting digital launch campaigns. Familiarity with ManyChat and automation tools. Availability for occasional in-person activities such as recordings or events. Benefits: Remote work model. Flexible environment focused on autonomy and creativity. Opportunity to contribute to meaningful digital projects in health and wellness. Space to suggest ideas, test new formats, and participate in strategic initiatives. Continuous learning and professional development opportunities. Dynamic culture focused on collaboration and innovation.

How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
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