Guerrilla Marketing Associate
Underdog · Full-time · Posted 1mo ago
At Underdog, we make sports more fun.
Our thesis is simple: build the best product for sports fans and we will win the space. Founded in 2020, we're one of the fastest-growing sports companies ever, and there’s still so much left to do. We've built and scaled products across fantasy sports, sports betting, and prediction markets, all united in one app that’s seamless, intuitive, and actually fun to use.
Underdog isn’t for everyone. One of our core values is give a sh*t. The people who win here are the ones who care, push, and perform. We’re remote-first by design, but highly collaborative with regular in-person gatherings that help teams build, iterate, and move fast together.
Got that dog in you? Join us.
After all, winning as an Underdog is more fun.
Guerrilla Marketing Associate Location: Flexible, NYC preferred. Travel: 5+ trips a year, wherever the internet decides to happen.
The role in one line: You run Underdog's reactive stunt marketing from idea to punchline to receipt: spotting a cultural moment, building something worth pointing a phone at, and getting it live before the moment's gone cold.
What The Rascals do: We're the team behind Unethical Hoops. We don't buy attention, we make things worth pointing a phone at. If a cultural moment is happening, a trade, a beef, a meme, a "did that really just happen," we want Underdog's name inside it within 24 hours.
The one non-negotiable: You need to already be online in a way that's hard to fake. We can teach vendor management and budgets. We can't teach someone to feel what's happening on the internet in real time. If you've ever run a meme account, built something out of nothing on social media, or have opinions about sports and X drama from eight months ago that nobody asked for, you're probably our person.
Who this is for: Someone who wants their whole job to be figuring out what everyone's going to talk about tomorrow, and gets genuinely annoyed when a moment happens and we're not in it.
Our target starting base salary range for this position is between $75,000 and $100,000, plus target equity. Final compensation will be determined based on a variety of factors including relevant experience, skills and expertise, interview performance, and other market considerations.
#LI-REMOTE
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