Head of Sales Performance

What You'll Own
Build the Sales Performance Toolkit Create the sales assets the floor runs on: sequences, talk tracks, objection-handling guides, battle cards, and demo collateral from zero where nothing exists today Identify gaps in the sales motion and build the tool, process, or content that closes them Evaluate, implement, and get real leverage from AI-enabled sales tools, conversation intelligence, and automation Team Leadership Manage and develop the inbound follow-up team, including SDRs and Sales Associates Conduct regular 1:1s, coach performance, and hire as the team scales Own the pairing model between Sales Associates and Account Executives Establish cadence standards, ownership rules, and CRM hygiene expectations Manage the Sales Trainer and own onboarding and ramp-up for all new sales hires Follow-Up and Mid-Funnel Conversion Design, write, and A/B test follow-up sequences across email and chat Use reply rate, re-engagement rate, and conversion as your primary scorecards Build and manage the no-show recovery motion for cancellations and missed demos Turn missed and cancelled demos into rebooked conversations Build and run reactivation campaigns for aged and closed-lost opportunities Reduce stage-to-stage drop-off across the funnel, beginning with the weakest-performing stage Channel Partner Lead Management Oversee the handling of leads and opportunities generated through channel partnerships Establish clear ownership, follow-up, and reporting standards for partner-sourced opportunities Track channel partner performance and evaluate its effectiveness as a source of new business Sales Quality and Coaching Review recorded calls and demos using a written sales scorecard Maintain a fixed monthly call-review coverage target for every representative Coach Account Executives on discovery, objection handling, urgency, and securing second calls Run regular calibration sessions to ensure consistent scoring and coaching standards Join live deals when a representative needs support moving an opportunity forward Knowledge and Compliance Own the sales knowledge base as the company's single source of truth Maintain the content that powers our AI sales chat assistant Establish a regular review cadence so customer-facing information remains accurate and current Ensure claims made by sales representatives and automated channels are accurate and compliant

Requirements
At least 4 years of experience in inside sales, sales development, sales enablement, revenue operations, or a similar commercial role At least 2 years of experience managing or coaching a sales team A track record of building sales systems, tools, or programs from scratch not just running ones that already existed Proven experience improving follow-up, pipeline conversion, show rates, or sales-cycle performance Strong understanding of inbound sales funnels, lead management, and mid-funnel conversion Experience coaching sales representatives on discovery, objection handling, urgency, and deal progression Ability to review sales calls, identify performance gaps, and provide clear, actionable feedback Hands-on experience building sales sequences across email, chat, SMS, or other follow-up channels Strong CRM discipline and experience working with platforms such as HubSpot or Salesforce Comfortable using data to diagnose funnel problems, set targets, and manage performance Strong written and verbal English communication skills Willingness and ability to work Pacific Time hours Preferred Experience managing both SDRs or Sales Associates and Account Executives Experience owning sales onboarding, training, and rep ramp-up programs Experience building no-show recovery, closed-lost reactivation, or aged-pipeline campaigns Familiarity with AI-enabled sales tools, conversation intelligence, and sales automation platforms Experience creating sales collateral, playbooks, or enablement content adopted floor-wide Experience working in a high-growth startup, SaaS, staffing, outsourcing, or technology-enabled services company Experience managing leads generated through channel partnerships Familiarity with compliance, sales claims management, and maintaining a customer-facing knowledge base